Software Promotion + SEOThis blog covers a range of topics concerning the SoftTester Shareware/ Software Download site. Topics include software product releases as well as SEO and software development information and tips.

I’m trying to come up with a design and strategy for a new blog, which will complement an existing site. Well it will be a new domain / site, but I know what the main content of the site will be.

In my case a shopping site for jewellery.

So why have a blog?

Well my wife would like to talk about how she has made the jewellery. While looking at twitter I realised that customers would find this interesting.  Also, it would provide some interesting content from an SEO point of view.

Now, we had thought about getting our own family personal site and using a blog to discuss the jewellery and personal topics as well as host family photos. But I wanted us to get some topics written and some firm ideas before we proceeded.

So to a certain extent the personal site idea seems to have lost steam.

Then I thought, how much of the content from the personal site idea, could we include in the shop blog?

I mean, would having family photos and some personal topics on a shop site look unprofessional OR would it add to the reputation / likeability of the jewellery artist?

Comments?

by JM

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