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It shouldn’t be this difficult?

I was thinking earlier how I could get more traffic and sales to my site for free. I thought link building, then I thought this isn’t what google wants. It was you to become an authoritative site.

I was thinking about google products and sites which give you something for free.

Then I thought about softtester, its taken a long time to where it is today. However, the initial idea was to get me traffic for my products. I created advertising space and gave it away to anyone who wanted it, on a first come first served basis.

Then things stagnated, but the site was in a good position.

I guess my question is, if you give links away and give away free advertising and create an area where people want to visit over an over again, then people will naturally give you links. I guess that means a forum.

However, I don’t know how this formula applies to online stores or software sites.

Also, I guess you need to make the site attractive in the first place.

Thoughts?

by JM

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{ 2 } Comments

  1. MikeL | December 9, 2009 at 6:52 am | Permalink

    Getting traffic is certainly difficult. All you can keep on
    doing is trying things out. I read somewhere that you
    should expect to spend about 40% of your time on
    promotion in one form or another. I know that for my
    sites I’m always building links as a background activity.

    It could be that you haven’t found the right keywords yet.

  2. Dipsy | December 9, 2009 at 1:47 pm | Permalink

    Yep I’ve heard that before, several years ago about spending 50% of your time marketing.

    I think if I have a few successes with getting back links this my give me some encouragement. I’m trying a couple of things at the moment.

    I’ve recently been looking at webmaster tools and with my top keywords, where theres room of improvement, these seems to match up with product sales.

    Although I think I need to analyse my analytics results.

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