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Am I having a keyword problem?

I have two very similar online stores, one is slightly older.

The older site has a lot less product pages than the newer site. When I setup the older site, I added keywords and titles for each product. by default the code for the store uses the main site keywords if theres no keywords specified for the product.

With the newer site, we haven’t ever added keywords as the general feeling at the time, was that keywords weren’t as important anymore. However, our product pages has the main site keywords on them.

The older site does much better than the newer site and I’ve always thought this was due to the products being more popular.

I’m just wondering if the fact that we do have keywords, which are the same, is worse than having no keywords at all?

by JM

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{ 2 } Comments

  1. MikeL | May 13, 2010 at 5:44 pm | Permalink

    Too many variables to give an answer I’m afraid. Do both
    sites sell the same products? Are the keywords the same?
    Keywords will definitely help get visitors to some degree
    but whether people buy depends on the product/ price/
    presentation etc. etc.

  2. Dipsy | May 13, 2010 at 9:08 pm | Permalink

    No each site sells different products.

    No the keywords aren’t the same, the older site has keywords for every page. The new site has keywords on the main page and the same on every other page.

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