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How to sell / SEO almost identical products in a shop site?

“First thing I can see is that your description meta tags are a bit skinny.” “Somehow I´m going to have to add more content about my products, but I´m not sure how I could do this without making it sound waffly and pointless.” Of course I can do the normal SEO stuff quite easily. But [...]

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Tweak, Tweak, Tweak

For those of your reading, thinking, what… Well it means keep modifying your web pages. Heres a recent quote. “That’s why I say – with websites – do bit by bit as you’ll never really finish anyway” My question is how do you prioritise and ever get round to doing even a small tweak. Especially [...]

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Draft Software Acceptance Email

Here’s my initial attempt at a new email format for software acceptance/ updating on SoftwareLode. There will only be one or two word differences between the emails – one will say updated, the other added. Comments are invited. Dear XXX Your software, “SliQ Invoicing and Quoting 1.4.0″, has been updated on SoftwareLode. Your software details [...]

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Potential customers that can’t use your trial, what to do?

In the last few months the question of potential customers not being able to access my program trial period has occurred a couple of time. The first time the customer said they had used the trial last year and wanted to show this years students the program. Today I’ve had another request, this time from [...]

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Affliates Setup

I’ve been logging into my affiliate accounts and having a look around to see what we have to do to add buy now links to our sites and if we have to do anything in the accounts themselves. SWReg.org seems a bit odd, but it makes sense from their point of you, you have a [...]

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How to keep track of your SEO changes and research?

I’ve got a mammoth new job ahead of me, something I wasn’t really concerned about, until I read a book on SEO and discovered that my websites were letting me down and not selling my products well enough. So I’ve got to change my site design, come up with some good keywords which people will [...]

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First implementation of Shareware Site Improvements

I’ve implemented an Editor’s Picks section listing recommended software downloads on the homepage of SoftwareLode. The list is populated with programs I personally recommend after review. I’ve coloured the background of the Editor’s Pick section to make them stand out a bit. I’ll probably choose the programs to list based on whether authors ask to [...]

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First Thoughts on Shareware Site Improvements

On SoftwareLode at the moment, the home page has a Featured program at the top. The script for this is a bit wonky though. It selects a program at random but the random number range is very small (1 to 10) and doesn’t cover the full range of programs on the site. In any case, [...]

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Working together for our sites to increase revenue

I was thinking that we could try and take the pain out of affiliate revenue setup, by doing both of our affiliate accounts at once. I mean you have to look at the affiliate then the revenue then add that tot he account. Perhaps this process could be made quicker if it was done for [...]

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Kids Math Shop – An Idea?

One suggestion I’ve read about encouraging visitors to come back to your site says that you should have games or puzzles on the site. I wonder if the kids mask and math software sites could do this? If you think some of your software has gone a full cycle then perhaps the software has a future [...]

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